The rapper turned designer – Jaden Smith has come up with newly designed pieces for G Star Raw recently. This exclusive collection is very special on many counts and specially seems to be strong on sustainability front . The collection has been dedicated to the beauty and power of nature as all the pieces are designed and engineered with sustainable materials as per G-Star Raw. The collection has been categorized into three segments – WATER , EARTH AND ECLIPSE defining the three different colors in the collection. Jaden Smith named this collection – FORCES OF NATURE.
Let’s take a quick tour of this collection
W A T E R
To emphasize water’s singularity and to convey the utmost respect for this quintessential force of nature, the blue colorway of this collection is made with world’s first Cradle to Cradle Certified™ Gold G-Star Denim Fabric . This fabric is made from 100% organic cotton and supposedly features the cleanest indigo technology which uses 70% less chemicals, requires no salts and has no salt bi-product, thus leaving a clean and recyclable water effluent. A contemporary take on workwear style, this jacket offers strong detailing and a flawless fit. Shank button closures and multiple pockets bring functional undertones. The jacket features a blue colorway graphic patch drawing inspiration from the shades of water.
F a b r i c
This Jacket is cut from Cradle to Cradle Certified™ Gold G-Star Denim Fabric and as per G-Star , has the following characteristics.
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Developed with RFTPi-Raw for the Planet Indigo formulated in partnership with DyStar®, G-Star and Artistic Milliners.
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Raw for the Planet Indigo and uses 15% less indigo, 70% less chemicals, no salts, and produces no salt by-product during reduction and dyeing process. Consequently saving water and leaving clean and recyclable water effluent.
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100% Organic Cotton
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8 dip indigo
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3×1 right hand twill construction with rich surface character. Mid weight 10.5 oz denim
D-Staq RFTP Water 3D Deconstructed Jacket
Spiraq RFTP Patches Water 3D Slim Jeans
E A R T H
Inspired by raw earth and the creatures that live on it, this colorway has been executed in raw organic cotton and has used no dye whatsoever, making the fabric sustainable and recyclable. The twill construction is made of 100% organic cotton yarns, completely undyed. Due to the untreated organic yarns, the garments receive an off-white hue with natural speckles unique to each garment.
F a b r i c
Inspired by the raw concept, Zelz Ecru Denim O has been stripped to its purest fundamental form. G-star says it has highly pronounced twill lines of Zelz Ecru Denim O give an impression of a tough and heavy surface, yet this base is a midweight denim with a soft hand feel thanks to the nature of the left hand twill construction.
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Digitally printed
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Undyed & untreated
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100% Organic Cotton
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3×1 left hand twill
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Mid-weight 10.5 oz
D-Staq RFTP Earth 3D Deconstructed Jacket
Spiraq RFTP Patches Earth 3D Slim Jeans
E C L I P S E
Zelz Black Denim O is first of its kind in the market. G-Star says its their most sustainable black denim due to holistic approach when it comes to the choice of fiber, black dyestuff, its transport, its packaging and the actual dye application.
F a b r i c
G-Star is emphatic about the qualities of this black denim. It was done in collaboration Archroma and Artistic Milliners.
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It features liquid dyestuff that leaves an easy to clean and recyclable water effluent.
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The black dye used in this denim is produced at Archroma’s ‘Zero Liquid Discharge’ sustainble manufacturing plant which is located near by Artistic Milliners.
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No chemical contact for workers, and no packaging drums and dye residues to dispose off.
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The dye application onto the fiber is done in a 5-step process compared to the conventional 8-10 steps.
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It saves 52% water, 65% energy, 71% CO2 and 14% chemicals compared to conventional black.
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100% Organic Cotton
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3×1 left hand twill, Mid-weight 10.5 oz
D-Staq RFTP Eclipse 3D Deconstructed Jacket
Spiraq RFTP Patches Eclipse 3D Slim Jeans
On the whole a great looking collection with sustainability as one of its core strengths. Check out the video for this collection.
https://www.youtube.com/watch?v=1e0H7EPAr1k
Pic Courtesy : G Star Raw Website
