Levi’s® x ERL Spring 2024 Collection: A Match Made in California Denim
With a joint collection for spring 2024, Levi’s® and ERL are back for a second wave of collaboration. Since their establishment in 1853, Levi’s has been headquartered in California and has forged strong connections with denim enthusiasts around the globe. Eli Russell Linnetz, a multidisciplinary artist, creative, and fashion designer, established ERL, a Venice-based fashion brand, in 2020 in collaboration with Dover Street market Paris. The brand has gained notoriety fast thanks to its whimsical, retro-inspired designs that fuse pop art aesthetics with skate and surf culture. Levi’s® and ERL have teamed up for a new collection that expands on the independence and self-expression embraced in their first, inspired by their shared roots in the Golden State.
The most recent collection builds upon ERL’s creative use of form, finish, and texture. made up of five light-wash denim pieces with subtle tone variations for a retro appearance and feel. The sun-dappled vistas of California and the carefree flair of the West Coast serve as inspiration for the collaborative range. The campaign, which features photos by Linnetz, provides an up-close view of the environment built surrounding the capsule.
The new collection, which uses light wash denim as a catalyst, has embroidered ERL brand stamps in neon orange, zigzag stitching, and burnished tin shanks as repeating themes. The Overall pays homage to the loose shorts from the first collection with its wide, baggy leg and pintuck side striping. A fresh interpretation of a traditional silhouette, it has a hammer loop at the leg and a cleaner finish without the typical chest pocket. The Bootcut Jean blends the traditional Levi’s® 517 fit with ERL’s unique fit, which is narrow at the top and looser at the knee and leg. The jeans feature a frayed waistline, side seam slits for a subtle flare, an ERL wave stitch on the back pocket, and a printed white Two-Horse Pull emblem in place of traditional back patch.
The Vest, which pays homage to a classic Levi’s® silhouette from the 1970s, features a washed-out denim finish, a slightly longer shape, zigzag stitching at the seams, and a triple-lined, shaggy sherpa interior. The A-line, straight-hemmed Denim Dress is a women’s specific item that features pockets on both sides, zig-zag stitching at the seams, and an embroidered brand stamp. It is made of faded, light-washed denim. The Denim Purse, which mimics upcycled jeans and comes in a light wash with 5-pocket layout, a padded interior, and an embroidered ERL brand stamp, completes the collection.
This limited-edition purse features a distinctive zig-zag stitching detail, co-branded shanks, an orange ERL embroidery on the back, and five pockets. finished with a co-branded print including the ERL logo and Levi’s signature Two Horse Pull patch.
This limited-edition dress has two side pockets, zig-zag stitching at the side seams, an ERL logo on the hem, and a button-up front with extra shanks.
These wide, baggy denim overalls include a hammer loop, a cutoff hem, light destruction, and a wide, baggy fit. finished with delicate design elements including tonal zig-zag stitching and pintuck side striping
This Denim Vest, which was inspired by an old Levis® Orange Tab vest from the ’70s, has a warm fleece inside, an ERL embroidered on the right panel, and zigzag stitching on the seams.
These jeans blend our classic 517® Bootcut, which is sleeker up top and looser at the knee, with ERL’s signature fit. features an ERL wave stitch on the right pocket, a distressed waistband, a side seam slit, and unique embroidery on the bottom right leg.
In May 2024, the Levi’s® x ERL collection was launched to be on sale globally. It is available on Levi.com. Get ready to embrace the sun-soaked vibes and laid-back cool of California with the Levi’s® x ERL collection.
