JC Penney has tied up with ultra trendy designers – Chip & Pepper to bring out a new line of back to school denim range. This new range is expected to be retailed with a maximum price tag of USD 34.99/- against the existing prices of Chip & Pepper , which are in the range of USD 200 and above. This move of JC Penney is expected to reduce the difference between ‘Mass’ and ‘Class’ in Denimwear.Also, it signals that … Continue reading JC Penny ties up with Chip & Pepper