[ad#for-post-top] Levi’s India is changing the marketing strategies for its Denims and Non-Denim brands. On the one hand it is...
The premium denim brands in India are launching niche campaigns to push their them deeper into Indian psyche. WHY? :...
Indus clothing – the Rs 40 crore apparel company which markets the Lee Cooper brand in India – launched the...
[ad#for-post-top] Wrangler(VF Corp) India is launching a new sub-brand ‘Wrangler Girl’ .This brand shall be specificially targetted at young women....
‘Business Casuals’ approach in many offices in India is pushing the demand for premium jeanswear in India. Many companies are...
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