The fashion industry has put in a lot of work in recent years to digitally convert and adapt fashion to...
It’s always difficult to find the right jeans whose measures meet their branding. Consumers, designers, and suppliers have all been working together...
Arvind launches its Spring and Summer – 2013 for European Brands at Denim by Premiere Vision, Paris. The collection brings...
The premium denim brands in India are launching niche campaigns to push their them deeper into Indian psyche. WHY? :...
‘Business Casuals’ approach in many offices in India is pushing the demand for premium jeanswear in India. Many companies are...
Feelings and Moods of 1968 seems to be the theme on which the S/S’07 Jeans collection of Lee Cooper is...
Circularity has been discussed by Dame Ellen MacArthur since 2010, although the concept has only lately gained popularity. After retiring...
Arvind Denim launched their SS’16 collection at Denim by PV , Barcelona , bringing some interesting products from their stable....
[ad#for-post-top] Wrangler(VF Corp) India is launching a new sub-brand ‘Wrangler Girl’ .This brand shall be specificially targetted at young women....
We have seen various kinds of denims being worn by Men/Boys in India. These started from 14.5oz heavy denims initially...
VF Corp., through its JV VF-Arvind Brands,wants to be a major player in the value jeans segment in India through...
The Raymond group of India has entered into a JV with the Grotto S.p.A Group of Italy, to launch their...
