Frankie B

850 South Broadway, Suite 504 , Los Angeles, Ca 90014

Origin of Brand : USA
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Frankie B
Daniella has altered and redesigned clothing to fit her style since her early teens. While on tour with her rockstar husband in the late 90s, she was continuously asked about the one-of-a-kind jeans she was wearing. Soon after, Frankie B. (named after her daughter) was launched, establishing its mark on the womens fashion map almost immediately. Responsible for creating the low-rise craze and putting a spotlight on the premium denim market, the Frankie B. brand has grown across the globe and remains as much of a wardrobe staple today as when it first launched. In fact, the brand is best known amongst its jean fans as an addiction -- most Frankie B. owners collect pairs and, on average, have more than 10 different styles! A few years later, Daniella was invited to resurrect Dittos, the iconic denim brand she wore and loved as a teenager. The first collection debuted in Spring 2007 and instantly became a favorite among retailers and fashions elite.

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